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London First responds to Visit Britain cuts

Commenting on the decision to cut Visit Britain funding

Baroness Jo Valentine, CEO of influential business group London First was unimpressed with Visit Britain’s sacrifice of business tourism as it seeks to reduce spending. She said

“Tourism is a true success story for the UK, supporting nearly 3 million jobs and contributing some £34bn in tax revenues. Surely it deserves more Government support than it receives. Tourism ought to be considered as a sector with high potential for growth. We have a competitive exchange rate, growing markets in China and the Middle East, and the once in a lifetime exposure afforded by the Olympics. The opportunity for conference and events activity couldn’t be higher and yet London and other UK cities are unable to make the most of it.”


Notes to Editors

London First is a business membership organisation with a mission to make London the best city in the world in which to do business. London First undertakes this by mobilising the experience, expertise and enthusiasm of the private sector to develop practical solutions to the challenges facing London. London First also seeks to persuade central and London government to make the investments that London needs in its infrastructure

London First delivers its activities with the support of the capital’s major businesses in key sectors such as finance, professional services, property, ICT, creative industries, hospitality and retail. Membership also includes further education colleges and London’s leading universities.

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