Keeping our capital working for the UK

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Fifty Thousand Homes

London is one of the world’s leading cities, giving the UK a place on the global stage and acting as a gateway to investment across the country.

But the capital has a serious housing shortage that is starting to limit its competitiveness.

Fifty Thousand Homes infographic image

Substantial increases in house prices and rental costs mean people from all walks of life are struggling to find accommodation.

London First has initiated a business-led campaign, Fifty Thousand Homes, to double house building in London by the end of the next Mayoralty in 2020, to protect and enhance the capital’s competitiveness as a global city.

The campaign was set up with the support of CBI London, FSB London, Shelter and others.

Read the latest ‘Scores on the Doors’ data on the Mayor’s progress towards house building targets.

As well as keeping the pressure up on house building, the campaign is working with London’s leading employers to help support workers through the housing crisis, with its Employer Pledges.

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